Lancia Ypsilon Car Automotive Design

The Fiat Group is trying to make the best of its newly found contacts in the U.S. after its partnership with Chrysler LLC as the Italian automaker chose the city of Los Angeles to shoot the promotional photos as well as a new TV spot for its limited edition Lancia Ypsilon 'Collection 2011', which goes on sale in Europe this month. The special edition version of the ageing Ypsilon adds some unique styling touches such as bespoke color options for the body work and cabin trim, plus an upgraded interior with new fabrics and leather surfaces with contrast piping.

The 'Collection 2011' or as it is called in Italy, 'Collezione 2011', will be the last hurrah for the current Ypsilon as Lancia will unveil an all-new model at the forthcoming Geneva Motor Show. The next generation will be the first ever model in the Ypsilon series to be offered with a five-door body style, but more to come on that before the end of the month, so stay tuned on Carscoop.

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In a surprise move, Lancia literally outlined its forthcoming 2012 Ypsilon supermini through an animated New Year's greeting card posted on a special minisite. And if that's not enough news for you, the chalk-like drawings were accompanied by a teaser message that reads, "A new horizon, three new Lancia models".

The Italian firm did not elaborate on what these models are, however, we beleive that aside from the five-door Ypsilon, which is scheduled to arrive in European dealerships next summer, the other two vehicles will be based on Chrysler models. In particular, the new 300 full size sedan as the Thema flagship, and either the 200 mid-size sedan or the Town and Country, the latter as a replacement for the Phedra MPV.

It has been reported that in order to keep costs down, the Lancia models will be rebadged versions of their Chrysler counterparts with some minor styling tweaks, such as the front grille, exterior and interior trim, and bumper designs. Expect more news on the matter in early 2011.

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